Perhaps the most successful 4HWW meeting yet, we’ve adopted a new format. Rachman leads the discussions, and asks if anyone has any specific questions or needs help on a particular area in their muse. I think it’s a great format because its structured like a 1-on-1 conversation which gives individual people real feedback, and the material is useful for the group as well, and everyone is free to jump in to the conversation. We talked about:
– Hiring SEO experts on Odesk to write affiliate/adsense articles
– Using Feedback Army for real live humans to test the usability of your site and give you feedback, for a small fee.
– Using Appsumo to get daily web coupons (“groupon for web applications”)
– A/B testing with Optimizely is free and highly-recommended by Fabian Dittrich
– You can buy facebook likes for your business or website to increase “credibility”
– Using forums on your blog to increase interaction and productivity, in two ways: 1. Posting on existing forums to bring traffic to your site, or 2. Finding a niche where there isn’t already a forum and bringing it to life by building a forum on your site. Increase interaction while at the same time increasing content on your site. PHPbb is free to build a bulletin board/forum.
– Using Balsamiq for idea prototyping to create digital sketch mockups of a product.
– One of our new visitors, Erik Frank, told us about his site where you can rent great apartments in Berlin for vacation or short stays at berlincribs.com
– Using kickstarter to fund creative projects–a really unique, community-building way of raising money for doing what you love.
– Putting things in terms of dollar signs is a great strategy because it gives customers a good perspective. For example, a customer who wanted to quit drinking asked Rachman why his site Make Habits cost so much to join, and he told her that she’d save the $39 in a week or two of not drinking, as that’s only 5 or 6 drinks at a bar.
– Sebastian Mikaelson (who is bringing minimalism to Germany at Mr. Minimalist) increased efficiency of his blog by making an elite area and newsletter.
– Using Google Keywords to help think of words to include in your blog’s articles to boost your blog’s appearance in search engines.
– Sebastian also recommends Copyblogger. He says it provides great content to help new bloggers.
– Mixergy has tons of inspirational videos of successful entrepreneurs.
– Lynda has training/how-to videos on EVERYTHING. You have to pay, but its a great service according to several folks in the group.
– We all committed to a weekly goal. Mine was to contact 20 people for my etsy shop.
Looking forward to next week!